Paper Short Film

Statement of Copyright

Statement of Copyright

What is copyright?

Copyright is a legal idea, passed by most governments, that grants the creator of an original piece of work exclusive rights to its use and circulation, usually for a limited time, with the purpose of allowing the creator of knowledgeable wealth (e.g. the photographer of a photograph or the author of a book) to receive compensation for their work and be able to financially support themselves.

The Rights Covered?

The law gives the creators of literary, dramatic, musical, artistic works, sound recordings, broadcasts, films etc. rights to control the ways in which their material may be used. The rights cover;

·        -  Broadcast and public performance

·        - Copying

·        - Adapting

·        - Issuing

·        - Renting

·        - Lending copies to the public

In many cases, the creator will also have the right to be identified as the author and to object to lies of their work.

The Work Protected?

·         Literary: song lyrics, manuscripts, manuals, computer programs, commercial documents, leaflets, newsletters & articles etc.

      Dramatic: plays, dance, etc.

·         Musical: recordings and score.

·         Artistic: photography, painting, sculptures, architecture, technical drawings/diagrams, maps, logos.

·         Typographical arrangement of published editions: magazines, periodicals, etc.

·         Sound recording: may be recordings of other copyright works, e.g. musical and literary.

·         Film: video footage, films, broadcasts and cable programmes.

Acts That Are Allowed?

Fair dealing is a term used to describe acts which are allowed to a certain point without invading the work, these acts are:

·         Private and research study purposes.

·         Performance, copies or lending for educational purposes.

·         Criticism and news reporting.

·         Incidental inclusion.

·         Copies and lending by librarians.

·         Acts for the purposes of royal commissions, statutory enquiries, judicial proceedings and parliamentary purposes.

·         Recording of broadcasts for the purposes of listening to or viewing at a more convenient time, this is known as time shifting.

·         Producing a backup copy for personal use of a computer program.

·         Playing sound recording for a non-profit making organisation, club or society.

BCAP Code

BCAP Code

CAP: Committee of Advertising Practise

Who are they?

Our industry is ruled by codes of practice that are designed to protect consumers and create an equal playing field for advertisers. The Codes are the responsibility of two industry Committees - the Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) and are independently managed by the Advertising Standards Authority (ASA).

Why?

The Committees of Advertising Practice write and keep the UK Advertising Codes, which are managed by the Advertising Standards Authority. They offer the industry professional advice and guidance on how to create campaigns that obey the rules.

What do the Codes cover?

·         - Print and press ads

·         - Posters

·         - Direct mail

·         - Television and radio ads

·         - Competitions, special offers

·         - Email and text messages

·         - Internet (banners, pop-ups, virals, sponsored search, marketing communications on companies’ own websites and other non-paid for space under their control.)

·         - Teleshopping

·         - Cinema commercials

·         - Promotions

·         - And more.

Areas of the BCAP Code that are relevant to my advert

·         - Television and radio ads

·         - Internet (banners, pop-ups, virals, sponsored search, marketing communications on companies’ own websites and other non-paid for space under their control.)

·         - Cinema commercials

·         - Posters